You may be wondering why anyone would want to do this. Think about it, you probably have hundreds of articles that you wrote years ago and when those same articles appear on Google search engine results, the dates appear next to the description. You might think that this is great, users searching the web should be able to see when an article originally published, but research shows that users discriminate against older content just because it is old. An article that may be valuable despite its age would be subject to a user completely ignoring it and would click on the newer article, just because it was newer. As you can see in the image above, the search results page lists the post date for the article followed by the description. Do not confuse the intent here, if you are running a news site or writing about topics whose value […]
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How to Track RSS Subscribers in a Blog Contest
Let me start off by saying that this post will not talk about how to get sponsors, how to determine prizes, or how to determine rules for a blog contest. This post will talk about how to tweak your WordPress blog to solve the biggest problem in running a blog contest to gain RSS subscribers. Problem The issue here is that there is no easy way to track if each contestant has actually subscribed to your RSS feed. Without the ability to confirm RSS subscription, anybody can just claim that they have subscribed to your feed and get a free entry into the contest. Solution A known solution to this problem is to include a special contest code into your RSS feed and not have this code visible on your website. That way each contestant will be forced to grab the code from your feed and submit the code via […]
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