‘Business of Blogging’ Category

The science of blog reading

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on
October 25th, 2007
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Blogging Essays, Business of Blogging

The science of blog reading: Nick Carr gives us an executive summary of an article by a team from CMU (and Nielsen) and he explains their thesis with the following foreword: The problem of detecting contaminants in a public water system is analogous to the problem of figuring out what’s going on in the blogosphere. Any article that claims that the blogosphere is essentially a sewer, is worth the read. I whole heartedly disagree with the list of 100 blogs that “everyone should read” but the concept is amusing and the principles behind their claims might have some merits. But then again I disagree with any and all such lists because all blogs and their readers do not have the same interest in all subject matters. Also as an astute commenter on that post points out, some of the blogs on that list aren’t even updated anymore and thus their […]

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BlogBackupOnline

10
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on
September 26th, 2007
in
Business of Blogging, Cool Scripts

BlogBackupOnline: I found out about this service while reading through Leo Laporte’s latest post in which he talks about how he used BlogBackupOnline to import all old VOX posts from his old blog and restore them onto WordPress. From their help PDF, Techrigy’s BlogBackupOnline allows users to create a full blog backup, schedule automatic daily backups, and restore or export a blog. The service is free for the first 50 MB (while in Beta) and backups can be scheduled and restores can be incremental. This service can be used to import blogs, restore single posts, export blogs from one platform into another among other features. Supported platforms include Blogger, WordPress, Friendster, LiveJournal, TypePad, Serendipity, Windows Live Spaces, Movable Type, Terapad, Vox and Multiply. A worthy tool indeed. Priced right, it could be a silent soldier that everyone depends upon.

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The Art of Stress Free Blogging

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on
August 29th, 2007
in
Business of Blogging

The Art of Stress-free Blogging : This post on Web Worker Daily reminds me of why I should be reading that blog more often. If you have heard of or read the ever-popular productivity book Getting Things Done, by David Allen, you will enjoy this post by Leo Babuata. He goes through the steps to perform and outlines the common gotchas and missteps to avoid. I use the “email bookmarks, thoughts and lists” bit all the time but I use the draft feature in GMail instead of crowding my inbox. I also tend to have spurts of “processing times” when I do stuff related to blogging but since I am so pressed for time, their start and end times tend to vary wildly depending on the day. I “process to empty” twice a day and have schooled myself to do a brain dump every couple of hours either into my […]

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Carnival Blog

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on
August 29th, 2007
in
Blogging News, Business of Blogging

Carnival Blog: Or I should have said “How to do a corporate blog, the right way”? The Carnival Blog, written by John and Heidi Heald (Carnival Cruise Director) is actually a lot of fun to read. It is very personal, very personable and reeks of the enthusiasm and the “fun times” that can be had aboard a Carnival Cruise Ship . The fun fact about this blog is that not only is it down to earth and chock full of John’s idiosyncrasies which make it a delicious read, it is also doing amazingly well in terms of traffic, readership and participation. The blog has attracted 600,000 visitors since its inception in March and continues to lead the WordPress.com viewer charts. Now in all fairness, I cannot see Michael Dell write about his trip to the local Sonoma winery in broken English, but the $64,000 trick is to engage your clientèle […]

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What is up with Technorati?

36
responses
by
on
August 28th, 2007
in
Business of Blogging

WeblogToolsCollection.com has vanished from the Technorati index. I have sent support emails and have received nothing more than the canned responses. This blog shows up fine in my watchlist and it is also displayed correctly under “My Blogs” on the homepage but that is where I lose it. The blog page says that it is not indexed and I have quit trying to fix it. This is one company I have a hard time figuring out. They seem to yo yo between very useful, fully in control of their fortunes and their company to down in the doldrum dumps with very little direction within the blink of an eye. I imagine the people that work there must also go through similar vacillations in their work lives and it must be very difficult to endure. I have had contact with many of the folks at Technorati over the years and all […]

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More polite in the virtual world?

13
responses
by
on
August 8th, 2007
in
brainstorming, Business of Blogging

Are people more polite in virtual worlds?: Choice quote – IBM has 5,000 employees in Second Life, and according to Wladawsky-Berger, “virtual worlds are a godsend for meetings.” He said that IBM has a code of conduct for staff in Second Life that they need to “be nice” and dress their avatars “appropriately” in meetings. But when among friends in the virtual world, they can do whatever they like, he said. So, do you think you are more polite in the virtual world? Do you feel compelled to be more polite because the person you are dealing with might be a complete stranger? Or are you more polite because in the virtual world, everything is recorded and traceable and your heated diatribe might come back and bite you later? Many other interesting questions might be asked on this subject and I find the answers quite fascinating. A few socio-political studies […]

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50k blogs equals $500mil Revenue

16
responses
by
on
August 1st, 2007
in
Business of Blogging

Top 50k blogs had $500 million in 2006 Revenue: TechCrunch has an interesting link to a study performed by a couple University of Texas Ph.D students in association with Chitika. The study claims that the top 50,000 blogs made somewhere near the astronomical total of $500 million in revenue in the 2006 fiscal year. The linked PDF is very short and the double exponential model that was used to fit (model) the values looks sloppy enough in the short description that it would not stand up well to a peer review. Chitika’s presence and promotion via this study is also quite evident. Frankly, I am surprised that The University of Chicago has allowed their name to be publicly associated with this study considering their heritage and authority in the statistics and economics educational disciplines [EDIT] I stand corrected, the study is from the University of Texas. Thanks AJay in the […]

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Six Apart and Automattic Compared

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responses
by
on
July 10th, 2007
in
Blogging, Business of Blogging

Six Apart & Automattic Compared: A comparison of two of the three blogging juggernauts on the web. Though the comparison is mildly interesting from a historical novice’s point of view, I think the article is missing a few things. Since it was written by a business professor, I would have expected more analysis and forecasts rather than a rehashing of the past events in a company history narrative. Furthermore, a story of MT and WP does not make sense without Blogger and it should have been included. There are very interesting business model and structure type details of all three companies that I believe are instrumental in their success in each of their arenas and the underlying competitive tension amalgamated with a deep sense of respect and jealousy among each of the competitors would have made for very interesting business reading. In spite of my perceived shortcomings, Carthik is mentioned […]

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11 Things Before You Publish

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on
June 25th, 2007
in
Business of Blogging

11 things to do before you hit the Publish button: Shankar Ganesh lists 11 things that you should do as a blogger before you hit the publish button. I have a few more that I would like to add. Sleep on (some of) your posts. I have often done this to keep myself from making bad choices in publishing some items. This is more for after I post something. I strongly believe that edits are a necessity and should not be avoided. If I make changes to a post after it has been published, I mark my posts to display the changes clearly. It makes the message clearer and adds continuity to the “story”. Preview posts before publishing them. This is more true for blogs with active feeds and especially important for blogs that use Feedburner. Formatting and WYSIWYG are nice but it is also quite easy to go overboard. […]

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