Techmeme Threatens Technorati?

October 2nd, 2007
Blogging Essays, Blogging News

More appropriately, does Techmeme Leaderboard threaten Technorati’s Pop Blogs? Technorati’s descension from their once heralded position has not been lost on me. I think this might be the death knell but I do not understand the point behind the other observations. In reading through the commentary, it seems that everyone agrees that Technorati is on the chopping block but the people that were on Technorati’s Pop list and not on the Techmeme Leaderboard have a more negative take on the new product.

The epitaphs levelled at Technorati range from “Attacking Technorati’s Stronghold” to the new bandwagon of “Techmeme list heralds the death of blogging“. Duncan claims that taken in context, this means that “ … New verticals (are) on the way“. You can follow the rest of the conversation on Techmeme.
The primary theme of all this diatribe is that multiple author blogs have better coverage, content and attention and that old media such as newspapers and magazines dominate the new list. If a blog rises to the level of content assimilation and dissemination as TechCrunch or ReadWrite Web, it will become more than what a single person can handle. I would expect them to have more than one person help source, gather and pontificate on the information since otherwise they would lose their edge. Its a no brainer. I would assume that highly successful single person blogs also have back end support people who are not publishing articles directly. The more (useful) people you have, the more ground you can cover and the less thin you spread your quality time and the better your blog reads to your audience. If your blog is about a singular purpose and much of the content is self motivated, you might be in a better position to run single handedly but then you do not list on “hot news” lists such as the Techmeme Leaderboard. I am not sure this emergent conversation is saying anything that we did not already know. If you have a team of seasoned publishing professionals, you will have more content, better content and more eyeballs than if you do it yourself. However, how does this reduce the power or the propensity of single person blogs? We can beat this horse till the cows come home and sniff the glue but remember the long tail? (too many idioms in one sentence, I know)

Oh, and since I have made the trademark mistake myself in the past, I would like to point out that it is Techmeme and not TechMeme, however 2.0 the second version looks. :-)




  1. Chuck Adkins (6 comments.) says:

    I am here to tell you, that Gabe Rivera is very, very, biased. I use Gabe’s service “memeorandum, which is the sister site of TechMeme. I have been, in the past dropped from his MeMe listing service. Because, for whatever reason, he considers my Political Blog, not to be “Mainstream” enough, personally, I believe that mentality promotes and fosters a mentality of Elitism and “I’m better than you”. Truth is, there’s some damn good blogs out there, that are not listed on Gabe’s service, and I think it’s wrong of Gabe to dupe people into believing his bullshit line of there’s no bias, because there is, and I’ve seen, as well as a number of other bloggers.

    MeMeorandum is a biased service that judges you on your content and if it doesn’t meet Gabe’s bogus standard’s you get dropped from his list.

    Someone who totally unbiased and Non-Judgmental about bloggers. Should start a service. In the same type for format as Gabe’s. Because it’s quite obvious to me and many other bloggers, who put a alot of time and effort into our writing, that if Gabe likes your blog, you stay on his list, if he doesn’t, you’re dropped, just like I was today.

    -Chuck Adkins

  2. Ihad (2 comments.) says:

    Single author blogs neither need Technorati nor Techmeme, Techwewe, Techyouyou, Techsheshe, Techhehe or Techitit… did I forget something? Tech$$$$ maybe?

    And what are multi-author blogs really? They do retain some blog character but are they still blogs? What is a blog for you? Is it a personal log of one person writing about “x” or “x” and “y” or even “z”? Wikipedia has the answer of course:

    Other than that, well put Mark.

  3. Lino (1 comments.) says:

    I think that are two diferents kind of listing, Because of that I do not believe tha Techmemne hit Technorati nor that is a threaten for.

  4. Rob Scott (8 comments.) says:

    I’m also of the view that multi-author blogs are not blogs at all.

    And as for these ‘services’ which crop up from time to time in order to distribute other people’s content, then fine, go for your lives. However, these sites are here to make money, by rejigging content produced by others – at the end of the day, they make money re-publishing what WE (as bloggers) are saying, and placing it into a list. It has been done before, almost, now, to death.

    The focus, for me, will remain on increasing subscribers to my blogs – whether technorati or anyone else chooses to place me in a “this is the best” list or not does not bother me – what does, though, is how around 50 different websites republish a snippet of my content – each time I make a new post – and run ads next to it. To whom did I give permission to do that?

  5. Mosey says:

    I’ve never heard of Techmeme *dodges stones* but as it seems to be a ‘tech news’ assimilator, I’m not sure if it really threatens Technorati, since I think the latter has actually expanded its horizons.

  6. SL Lindens (1 comments.) says:

    with their system.. I don’t think a lot of bloggers will bite their service.

  7. Tim (2 comments.) says:

    A multi-author blog is something like Slashdot. When I read a blog (faithfully), I read the blog because I enjoy the writing style of a single author. There are millions of things to click on, I need to narrow down the list if I hope to find something to read that is worth reading. I count on quite a few bloggers to maintain their style and quality, they do.

    Technorati (and others) have made their money. At some point, especially when dealing with ‘blogging’ as an industry you must realize that you have made whatever your going to make.

    I don’t use my Technorati account, nor do I offer submission links to other social bookmarks, my readers syndicate my stuff via word of mouth, this is as it should be.

    I simply refuse to participate in a popularity contest, period. :)

  8. Ihad (2 comments.) says:

    See Rob and Tim, we think alike and I bet a lot of bloggers out there think the same way. Some feel pressured to make accounts anywhere that may increase their exposure. I always say “build it and they will come”. They might be few but they care and they will come again. Or so we hope. I am just writing movie reviews so my exposure is minimal, esp. with metacritic, joblo, rottentomatoes and whatnot, still I have a few readers and some of them I know others I don’t. Word of mouth is what gets me “readers” not technorati, nor techblabla.

    Real blogs don’t run ads, eh?

  9. David Russell (32 comments.) says:

    I don’t think the Techmeme leaderboard has any real prospect of threatening Technorati. The former is concerned with pissing contests between mainstream media websites, while the latter is a blog aggregator.


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