‘Golden Rules’ Category

Lessons from Eye-Tracking Studies

7
responses
by
on
November 15th, 2007
in
Golden Rules, LinkyLoo, Web Design

23 Actionable Lessons from Eye-Tracking Studies: A very nice summary of the eye tracking studies performed at Eyetrack III. The lessons are easy to follow and made a lot of sense to me. I have found most of them to be true in my experience but they can serve as a good guideline for new designs and for a remedial set of guidelines for existing designs.

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Whitespace

2
responses
by
on
January 9th, 2007
in
Golden Rules, Web Design

I came across an article by Mark Boulton at A List Apart. He writes about the importance of micro and macro whitespace. To put it simply, whitespace on a page is everything that isn’t the content. By content I mean text, images and other design elements. Micro whitespace is the space between lines, characters and smaller elements on your page. Macro whitespace is between major elements, like blocks of content etc. Micro whitespace plays the role in ensuring legibility and macro whitespace gives you the feeling of breathing room and cleanliness. Before the popularity of CSS, most of the styling was with font, bold and italic tags. Most sites had standard font sizes (usually 12pt) and standard whitespacing. Once CSS became popular, almost all design elements could be styled. Spacing between characters could be easily changed, as well as line spacing. Cross-browser and cross-platform incompatibility resulted in pages looking good […]

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Registering Non Dot Com Domain Names

10
responses

Forget the old .com ! Suggestions for a new type of domains : from .ac to .zw

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Second Golden Rule of Blogging

No
responses
by
on
April 7th, 2004
in
General, Golden Rules

Avoid funky, overdone, extreme overpopulation of code and information. We are all guilty of this, no doubt about it. But if your page opens up a virtual window everytime someone mouseovers the main page, you have gone too far. You want your site to look nice, be easy to navigate and attractive enough to come back to. Thats all that matters. If in the process you write compliant code which follows standards then kudos go to you. But quit with the flash and javascript effects already. Thankfully, I have come across only a few sites which include flash in a blog, but that time is sure to come. Code is a boon and a curse in many ways. The main purpose of a blog or a webpage is lost in the translation. The original CodeProject webpages are good examples of excessive amounts of information cramped into a very small space. […]

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Does a site design really affect readership?

5
responses
by
on
April 6th, 2004
in
Golden Rules

I would have thought not. My belief was that if you site has been providing good content for a while and has regular readers, a slightly less usable presentation style or an ugly theme might let you get away with it for a while. I also believed that users are forgiving and will be willing to look overlook cosmetic design weaknesses when visiting a blog with powerful content. I was forced to think again. I was dead wrong!! Let me explain myself. I had switched the CSS of this site because of problems I had had with the CSS that I was using (which is back to where it was, mind you). The old CSS did not scale well and was not very pretty under Internet Explorer. Surprisingly, the number of hits fell considerably with that change. Not only did the number of uniques fall, the number of people willing […]

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