An excellent article you write needs to be shared, and by far there are lots of plugins that allow publishers to add options to allow readers to share content with others.
However I came across a really interesting and aesthetically done plugin that can draw attention to sharing. The plugin called Sexy Bookmarks definitely draws attention.
The plugin allows you to setup custom username that will be used for sharing on twitter, a custom category for sharing on Yahoo Buzz and also a choice of URL shortening service you can use, including your own custom URL shortening in the form of Twitter Friendly Links plugin.
I just started using it on my personal blog and definitely find that it adds more charm to sharing.
What are your thoughts about this plugin? do let me know.