More appropriately, does Techmeme Leaderboard threaten Technorati’s Pop Blogs? Technorati’s descension from their once heralded position has not been lost on me. I think this might be the death knell but I do not understand the point behind the other observations. In reading through the commentary, it seems that everyone agrees that Technorati is on the chopping block but the people that were on Technorati’s Pop list and not on the Techmeme Leaderboard have a more negative take on the new product.
The epitaphs levelled at Technorati range from “Attacking Technorati’s Stronghold” to the new bandwagon of “Techmeme list heralds the death of blogging“. Duncan claims that taken in context, this means that “ … New verticals (are) on the way“. You can follow the rest of the conversation on Techmeme.
The primary theme of all this diatribe is that multiple author blogs have better coverage, content and attention and that old media such as newspapers and magazines dominate the new list. If a blog rises to the level of content assimilation and dissemination as TechCrunch or ReadWrite Web, it will become more than what a single person can handle. I would expect them to have more than one person help source, gather and pontificate on the information since otherwise they would lose their edge. Its a no brainer. I would assume that highly successful single person blogs also have back end support people who are not publishing articles directly. The more (useful) people you have, the more ground you can cover and the less thin you spread your quality time and the better your blog reads to your audience. If your blog is about a singular purpose and much of the content is self motivated, you might be in a better position to run single handedly but then you do not list on “hot news” lists such as the Techmeme Leaderboard. I am not sure this emergent conversation is saying anything that we did not already know. If you have a team of seasoned publishing professionals, you will have more content, better content and more eyeballs than if you do it yourself. However, how does this reduce the power or the propensity of single person blogs? We can beat this horse till the cows come home and sniff the glue but remember the long tail? (too many idioms in one sentence, I know)
Oh, and since I have made the trademark mistake myself in the past, I would like to point out that it is Techmeme and not TechMeme, however 2.0 the second version looks.