Ultra-fast release cycles

3/18/2006 ↓

Mark Ghosh

LinkyLoo

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Ultra-fast release cycles myspace keeps doing what everybody really wants, and it happens instantly A very interesting article on Myspace popularity and some insights into one of the reasons it might be working so well. Lighting fast release cycles with constantly changing “coolness factors” makes users keep coming back for more. One of the lines of that article that sticks to my mind is “Skyler said she’s seen things break on myspace, but nobody seems to care much since they know it’ll probably be fixed tomorrow.” I know that in my professional life, I would write more software and introduce many more features if I held that philosophy (and had many more man hours at my disposal).